One of the central aims of the UNLIMITED project is to challenge received wisdom regarding the nature of wealth and to question conventional notions of luxury, ownership and legacy. As a magazine that exists predominantly in print during a supposedly digital age, being counter-intuitive and reassessing prevailing opinions is part of Monocle’s DNA. UNLIMITED is therefore the perfect forum for all of us and UBS to explore new ways of understanding global trends and to redefine the debate surrounding the place of wealth in a changing world.